Sports
Chess
As the global profile of chess grows, top players are transforming intellectual prowess into commercial appeal. SIPM helps chess grandmasters monetise their likeness through educational content, streaming, branded courses, and exclusive media rights. We also support legacy planning via digital collectibles, documentaries, and cross-platform branding opportunities.
Chess has transformed from a niche pursuit into a mainstream global phenomenon, thanks to streaming platforms, esports culture, and renewed media attention. Top players are no longer just intellectual athletes—they are influencers, educators, and content creators with powerful personal brands.
Opportunities in Chess
- Educational Content: Online courses, books, and branded tutorials.
- Streaming & Media: Platforms like Twitch and YouTube elevate chess players into digital celebrities.
- Endorsements: Partnerships with tech companies, publishers, and learning platforms.
- Documentaries & Media Rights: Storytelling opportunities that highlight strategy and personality.
Challenges
- Historically undervalued commercial potential.
- Risk of digital exploitation (unauthorised courses, content).
- Income heavily dependent on competition unless diversified.
- Difficulty in structuring image rights in non-traditional sports.
SIPM’s Role
- Register and protect players’ names, likenesses, and digital content.
- Develop licensing strategies for books, online academies, and branded media.
- Structure image rights into IP frameworks for global monetisation.
- Guide legacy building through foundations, documentaries, and collectibles.
Long-Term Value
Grandmasters often achieve recognition that endures for decades. SIPM helps convert intellectual success into a sustainable commercial legacy.
Chess is strategy. SIPM is strategy for your brand.